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Heidi Tolliver-Nigro
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2011 Archive

QR Code Adoption Up 1200% (March 17, 2011)

Action Item #1 From DSCOOP (February 30, 2011)

Greening Print Marketing: It Doesn't Have to Hurt (January 23, 2011)

2010 Archive

It's Official! People Snap QR Codes Even When Computers Are Available (July 9, 2010)

Judging HP Digital Print Awards (May 3, 2010)

The Value of Not Knowing Anything (April 17, 2010)

It's Safe to Care About Green Again (March 24, 2010)

2009 Archive

In Honor of the Holiday Season (December 24, 2009)

Combining Print and E-Media: Where Do They Fit? (November 2, 2009)

Print Vs. Electronic Media: Has Anyone Asked Customers What They Prefer? (September 23, 2009)

I'll Admit It: I Turned to Twitter First (August 5, 2009)

Are You Taking Social Media Seriously? (July 1, 2009)

Smart Use of Survey Questions — Very Smart! (April 27, 2009)

Do You Know Your Best Practices? (April 21)

How Do I Learn This Stuff? (March 30, 2009)

Creating Personalized URL Campaigns That Work (March 8, 2009)

"Green" as a Stealth Data-Gathering Tool (January 28, 2009)

Heidi's Contrarian Look at Greening (January 22, 2009)

Does the Age of the Case Study Matter? (January 10, 2009)

Where Have the Good Case Studies Gone? (January 2, 2009)

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